Shooting AW15 in the city that never sleeps!
So last week has to go down as one of our all time favourite weeks ever here at Ravel HQ. When the team had the chance to jet off to the bright lights and big city of New York to shoot our autumn/winter 2015 campaign. As always, it seems that we’re just getting our heads around spring/summer footwear and then off we go to plan for AW15. However since fashion never stops, then we really couldnt think of a better location than the city that never sleeps to shoot next season’s campaign!
Tuning in to the ‘girl on the go’ elements that make up much of our autumn collection, combined with that chic city look that often epitomises Ravel, the street scenes in and around Soho and the hustle and bustle of Midtown Manhattan provided the perfect backdrop. Incoporating distinctive New York landmarks such as The Empire State Building and the yellow taxis for which the city is notorious, the campaign boasts a vibrant and energetic NYC vibe and demonstrates just how wearable, stylish and on-trend our forthcoming collection really is!
Here’s a sneak peek from the trip and a glimpse at what to expect from autumn/winter 2015